Piera Palazzolo, Dale Carnegie Training, on corporate governance at SES New York 2009
May 4, 2010 - 7:28 pm
Jason Ferrara, SVP, Sales & Marketing, Elixir Interactive, interviews Piera Palazzolo, Senior Vice President, Marketing, Dale Carnegie & Associates, Inc. at SES New York, 2009 on how to implement a corporate governance program. Piera talks about the incentive model that Dale Carnegie implemented to get its franchisees to become compliant with its corporate governance program. Piera describes Dale Carnegie as a “global reach but with a local touch” company and wanted their franchisees to integrate this specific campaign theme but still give them the flexibility to adapt the campaign so it responded to local culture.
Duration : 0:2:44
Dates: 8 – 11 June 2009